N. Bellmore, NY – August 18, 2010 – JB Multimedia, the trusted provider of Page-Flip Digital Editions for the free paper industry, has recently released their new page-flip solution, SuperCirc. The SuperCirc product transforms traditional printed supermarket circulars, grocer flyers, and local merchant product catalogs into interactive shopping tools. Consumers can now view local circulars in an easy-to-read page-flip format, while they search and select individual products from its pages and add them to an online shopping list. This list can then be emailed or printed, driving consumers to the local merchant in a web-to-store shopping experience. The SuperCirc shopping list can even be created and viewed on a mobile device or iPad. Publishers finally have the ability to build their insert business online with a highly effective and profitable product that's completely hands-off without any required financial investment.Read more about this potential revenue stream opportunity.